Federal data

Largest marketing programs in the United States

U.S. marketing programs, ranked by awards conferred in 2024, the latest IPEDS completions year on file. At least 5 schools must offer the program for this list to exist.

RankSchoolCitySectorAwards conferred
1Western Governors UniversitySalt Lake CityPrivate nonprofit, 4-year769
2Southern New Hampshire UniversityManchesterPrivate nonprofit, 4-year634
3The University of AlabamaTuscaloosaPublic, 4-year543
4Ohio State UniversityColumbusPublic, 4-year537
5University of CincinnatiCincinnatiPublic, 4-year533
6Florida International UniversityMiamiPublic, 4-year483
7Florida State UniversityTallahasseePublic, 4-year473
8Ensign CollegeSalt Lake CityPrivate nonprofit, 4-year468
9Arizona State UniversityTempePublic, 4-year467
10University of South FloridaTampaPublic, 4-year449
11Clemson UniversityClemsonPublic, 4-year435
12Grand Canyon UniversityPhoenixFor-profit, 4-year433
13University of GeorgiaAthensPublic, 4-year427
14University of HoustonHoustonPublic, 4-year417
15Texas Tech UniversityLubbockPublic, 4-year401
16Pennsylvania State UniversityUniversity ParkPublic, 4-year394
17The University of TennesseeKnoxvillePublic, 4-year393
18Oklahoma State University-Main CampusStillwaterPublic, 4-year388
19University of ArkansasFayettevillePublic, 4-year377
20University of KentuckyLexingtonPublic, 4-year339
21Florida Atlantic UniversityBoca RatonPublic, 4-year332
22Washington State UniversityPullmanPublic, 4-year325
23Miami UniversityOxfordPublic, 4-year323
24Texas State UniversitySan MarcosPublic, 4-year312
25Brigham Young University-IdahoRexburgPrivate nonprofit, 4-year303

Completions counts total awards conferred, summed across every credential level, from IPEDS.

How to read this. A larger school naturally confers more awards in a common program; this counts total completions, not selectivity. A campus that is part of one multi-campus system is shown as a single row when more than two of its campuses would otherwise appear.